Licensing

We’re proud to partner with the best.

We work with leading brands that share our passion for quality, creativity, and innovation to create licensed products that set the standard in play. Explore some of our partners below.

Hasbro

Our partnership with Hasbro has brought some of their most iconic brands to life. From My Little Pony crafting kits to Tonka bubble sets, our collaborations blend creativity, storytelling, and hands-on play.

Paramount

SpongeBob, Garfield, and the Teenage Mutant Ninja Turtles all bring the fun in our collaboration with Paramount. The line adapts our signature Teeny Tinies to bring the Krusty Krab to life, along with new concepts like a Teenage Mutant Ninja Turtles Skateboard Studio.

Mattel

We’re giving “speed to market” a whole new meaning through our partnership with Mattel, bringing the thrill of Hot Wheels to bold, new play experiences.

Warner Bros.

From magical adventures to caped crusaders, our work with Warner Bros. taps into timeless fandoms and turns them into unforgettable play moments. These toys capture the spirit of each story, bringing seriously fun play to life.

Ring Pop

Our partnership with Ring Pop puts a playful spin on classic candy fun, turning an iconic, colorful treat into joyful moments of play and imagination.

Strawberry Shortcake

We teamed up with the iconic Strawberry Shortcake to create playful, colorful toy lines that bring the charm we all know and love.

Words from our Partners

“We work closely with RMS to develop innovative toy formats for several brand programs. The RMS team collaborates with their expanding retail customers and our brand partners to deliver tailored, creative product collections that resonate on-shelf. We look forward to building more fun and imaginative long-term programs with the talented RMS crew!”